diff --git a/docs/rules/consistent-test-it.md b/docs/rules/consistent-test-it.md
index f58d58394..f8e4941a0 100644
--- a/docs/rules/consistent-test-it.md
+++ b/docs/rules/consistent-test-it.md
@@ -33,7 +33,7 @@ Decides whether to use `test` or `it`.
 
 #### withinDescribe
 
-Decides whether to use `test` or `it` within a describe scope.
+Decides whether to use `test` or `it` within a `describe` scope.
 
 ```js
 /*eslint jest/consistent-test-it: ["error", {"fn": "test"}]*/
@@ -72,7 +72,7 @@ describe('foo', function() {
 ### Default configuration
 
 The default configuration forces top level test to use `test` and all tests
-nested within describe to use `it`.
+nested within `describe` to use `it`.
 
 ```js
 /*eslint jest/consistent-test-it: ["error"]*/
diff --git a/docs/rules/no-duplicate-hooks.md b/docs/rules/no-duplicate-hooks.md
index adeb463ae..58b69d5dd 100644
--- a/docs/rules/no-duplicate-hooks.md
+++ b/docs/rules/no-duplicate-hooks.md
@@ -1,6 +1,6 @@
 # Disallow duplicate setup and teardown hooks (`no-duplicate-hooks`)
 
-A describe block should not contain duplicate hooks.
+A `describe` block should not contain duplicate hooks.
 
 ## Rule Details
 
diff --git a/docs/rules/require-top-level-describe.md b/docs/rules/require-top-level-describe.md
index a7b3a27dd..2c2c4f946 100644
--- a/docs/rules/require-top-level-describe.md
+++ b/docs/rules/require-top-level-describe.md
@@ -9,7 +9,7 @@ in your test file.
 
 This rule triggers a warning if a test case (`test` and `it`) or a hook
 (`beforeAll`, `beforeEach`, `afterEach`, `afterAll`) is not located in a
-top-level describe block.
+top-level `describe` block.
 
 The following patterns are considered warnings: